Artikel dari Penerbit "FEB - Universitas Lampung"

Penerbit: FEB - Universitas Lampung

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Ditemukan 104 artikel.

LINKING CRISIS AND EMERGENCY MANAGEMENT IN STRATEGIC MANAGEMENT PROCESS OF NGOs IN GAZA STRIP.

Oleh: Elzaanin, Amina, ahadiat, ayi, jimad, habibullah

NGOs play an important and clear role in development and relief programs in Gaza Strip. Due to the political conditions that Gaza Strip is going through and to the limited services which are presented by the government in Gaza Strip. Although of the remarkable role of these organizations, they face ...

Sumber: International Journal of Economics, Business, and Entrepreneurship; Vol 3 No 2 (2020): IJEBE July- December 2020; 98-103

The FOSTERING SMALL BUSINESS ENTREPRENEURSHIP IN TANZANIA

Oleh: Mtuka, Ditrick Dismas

Small Business Entrepreneurship has been seen as a hub in generating income for the majority of urban dwellers with no formal paid employment. In Tanzania, entry into small business entrepreneurship is usually not seen as a problem. One can start small business at any time and in any place. However,...

Sumber: International Journal of Economics, Business, and Entrepreneurship; Vol 3 No 2 (2020): IJEBE July- December 2020; 104-116

THE EMPLOYEES' PERCEPTIONS OF LEARNING ENGLISH IN A BUSINESS CONTEXT

Oleh: suningsih, sri, Ciptawaty, Ukhti , Nabila, Nuzul Inas

This study aims to investigate how the English is used in the business workplace. The researcher used a quantitative and descriptive qualitative method. The data used in this study are from open-ended questionnaire to the employees working in economics and business. The results showed that of the 17...

Sumber: International Journal of Economics, Business, and Entrepreneurship; Vol 4 No 1 (2021): IJEBE January - June 2021; 1-7

ANALYSIS OF INTEGRATED SYSTEM E-COMMERCE IN MANAGEMENT OF MARKET PLACE MOBILE SHOPEE COMPANIES IN INDONESIA

Oleh: Murni Sofiah, Elsa mayori

This study aims to review the integrated system of managing mobile shopee market place companies in Indonesia. The sample of this research is PT Shopee which is located in the district / city in Indonesia. With a total sample of 1 mobile shopee market place company. In this study, the sample was sel...

Sumber: International Journal of Economics, Business, and Entrepreneurship; Vol 4 No 2 (2021): IJEBE July - December 2021; 87-91

Determinant Factors of Consumer Attitude towards Online Shopping Mall

Oleh: Pahlawan, Princhita Nabila Maram

The number of Internet users recently increase due to the industrial revolution. This makes the change of consumers’ behavior, especially in buying the product through the online marketplace. The consumers’ behavior changes represent the attitude changes. Therefore, this research’s objective i...

Sumber: International Journal of Economics, Business, and Entrepreneurship; Vol 4 No 2 (2021): IJEBE July - December 2021; 109-125

A CONCEPTUAL REVIEW OF DIGITAL CONTENT MARKETING STRATEGY AS AN EFFECTIVE PRACTICE TO GROW SMALL BUSINESS

Oleh: Alzaanin, Rahma

We live in an era where everything is digitized. Nowadays, marketplace is showing an increasing number of online users and online applications due to technological inventions and rapid networks. Therefore, these advances is the driving force for the adoption of innovative business strategies. Free a...

Sumber: International Journal of Economics, Business, and Entrepreneurship; Vol 3 No 2 (2020): IJEBE July- December 2020; 132-137

PRICE COMPETITION AND PROMOTIONAL ACTIVITIES ON THE PURCHASE BEHAVIOR OF YAMAHA MATIC MOTORCYCLES IN INDONESIA STUDY IN THE CITY OF KALIANDA LAMPUNG

Oleh: Khil Wailmi

That price competition and Promotional Activities  have a positive effect on purchasing decisions  of 7,417 points. With weak correlation, Keywords. Price competition, promotional activities and purchasing decisions...

Sumber: International Journal of Economics, Business, and Entrepreneurship; Vol 4 No 2 (2021): IJEBE July - December 2021; 126-140

DIGITAL ADVERTISING CONTENT ON SOCIAL MEDIA AFFECTS TOURISM PERCEPTION AND VISITING INTEREST

Oleh: Sari, Novita, Saputra, Muhammad

This paper examines the content in the Wonderful Indonesia digital advertisement which is distributed through internet media, especially using YouTube channels and social media, whether they can influence the visiting interest of the people who are exposed to these advertisements. Visiting interest ...

Sumber: International Journal of Economics, Business, and Entrepreneurship; Vol 4 No 2 (2021): IJEBE July - December 2021; 92-102

The Effect of Satisfaction and Ease of Use on Loyalty and Its Impact on the Positive Word of Mouth of Brilink Users in Bandar Lampung

Oleh: Saptarini, Atmi

The development of information technology, telecommunications and the internet has led to the emergence of various internet-based business applications. One of the banks that utilizes internet technology in serving its customers is Bank Rakyat Indonesia (BRI) with BRILink Mobile. The problem of this...

Sumber: International Journal of Economics, Business, and Entrepreneurship; Vol 4 No 2 (2021): IJEBE July - December 2021; 103-108

MALAGASY ENTREPRENEUR’S PERSPECTIVES: CASE STUDY OF THE BARRIERS OF ENTREPRENEURSHIP IN MADAGASCAR

Oleh: FENONIAINA, William Mathias Erica

Entrepreneur is the term use to call people who develop their self-career. And it could be due to many reasons. Hence, as digging deeper into the field, many could be the reason that entrepreneurs in developing country faced on. By conducting qualitative research, this study is the result of a deep ...

Sumber: International Journal of Economics, Business, and Entrepreneurship; Vol 4 No 1 (2021): IJEBE January - June 2021; 34-41

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