Artikel dari Penerbit "Faculty of Economics and Business University of Lampung"

Ditemukan 85 artikel.


PERAN NILAI-NILAI GAMIFIKASI DAN SOSIAL TERHADAP ADOPSI E-COMMERCE

Oleh: Ammalia, Adinda Risky, Sumar, Sumar

This study aims to identify the factors that generate social and shopping motivations that lead to favorable attitudes toward e-commerce applications in gamification. The research methodology used primary data from an online questionnaire. A sample of 151 e-commerce application users who play games ...

Sumber: Jurnal Bisnis dan Manajemen (JBM); JBM Vol 20 (2024): Issue 1; 29-39

DOES HEDONIC AND UTILITARIAN MOTIVES AFFECTS INTENTION TO FOLLOW GREEN ACCOUNT? OPINION LEADERSHIP AS A MEDIATING

Oleh: Sakhina, Adinda Mutiara Putri, Kuswati, Rini

Many business people use social media as a marketing tool in this digital age. TikTok is one of the social media platforms that is frequently utilized as a tool for product marketing. The number of followers on a TikTok account dramatically impacts how well a product is marketed through TikTok socia...

Sumber: Jurnal Bisnis dan Manajemen (JBM); JBM Vol 20 (2024): Issue 1; 10-17

THE EFFECT OF PRODUCT QUALITY AND PERCEIVED PRICE ON CUSTOMER SATISFACTION OF MIE ENDESS IN KAMAL DISTRICT

Oleh: Hasanah, Nabilatul, Chrismardani, Yustina

This study aimed to determine the effect of product quality and perceived price on customer satisfaction of Mie Endess, in Kamal District of University of Trunojoyo Madura students, both partially and simultaneously. The sample in this study was 100 students from the University of Trunojoyo Madura. ...

Sumber: Jurnal Bisnis dan Manajemen (JBM); JBM Vol 20 (2024): Issue 1; 18-28

PERAN BUDAYA ORGANISASI DALAM MANAJEMEN KONFLIK PADA TEMPAT KERJA DI ERA DIGITAL

Oleh: Fauzi, Khaleeva Aqeyla, Purbasari, Ratih

Konflik di tempat kerja adalah tantangan umum yang mempengaruhi produktivitas dan harmoni organisasi. Penelitian ini mengeksplorasi peran budaya organisasi dalam manajemen konflik di tempat kerja. Sebagai sistem nilai bersama, budaya organisasi berpengaruh pada munculnya, perkembangan, dan penyelesa...

Sumber: Jurnal Bisnis dan Manajemen (JBM); JBM Vol 20 (2024): Issue 2; 60-68

MILLENNIALS INVESTMENT DECISION ON INDONESIA GOVERNMENT SUKUK: AN ANALYSIS USING BEHAVIOURAL FACTORS

Oleh: Hassandi, Irfan

Sharia products are well-developed in the Indonesian market. The growth of Sharia products in Indonesia caused not only the benefits but also the growth of the population in Indonesia, especially the Muslim population. One of the Sharia products published by the Indonesian government is Sukuk. The g...

Sumber: Jurnal Bisnis dan Manajemen (JBM); JBM Vol 20 (2024): Issue 1; 40-49

IMPLEMENTATION OF A BALANCED SCORECARD AS A PERFORMANCE MEASUREMENT TOOL IN A WORKSHOP-BASED MANUFACTURING COMPANY

Oleh: Simbolon, David Hamonangan, Hardiansyah, Hardiansyah

As business becomes increasingly complex and dynamic, organizations need to develop effective strategies to achieve their goals. One strategic management tool introduced to address this challenge is the Balanced Scorecard (BSC). The primary challenge in applying the BSC lies in designing and impleme...

Sumber: Jurnal Bisnis dan Manajemen (JBM); JBM Vol 20 (2024): Issue 2; 50-59

RESPON PASAR TERHADAP PENGUNGKAPAN SUSTAINABILITY REPORT PADA PERUSAHAAN TERINDEKS SRI-KEHATI

Oleh: Humaira, Alika, Hasnawati, Sri

The sustainability report represents the development of the sustainability concept and commitment to achieving the United Nations’ SDGs performed by companies. One of the institutions that contribute to enhancing the implementation of the sustainability concept in Indonesia is the Yayasan Kehati, ...

Sumber: Jurnal Bisnis dan Manajemen (JBM); JBM Vol 20 (2024): Issue 3; 98-110

PENGARUH KEPEMIMPINAN TRANSFORMASIONAL TERHADAP KEUNGGULAN BERSAING DENGAN PERILAKU INOVATIF SEBAGAI VARIABEL MEDIASI

Oleh: Adrianisya, Aqifa, Ribhan, Ribhan, Nabila, Nuzul Inas

The high number of competitors gives Micro, Small and Medium Enterprises (MSMEs) Sentra Keripik Pisang on Jalan PU Bandarlampung a competitive advantage, making it superior to similar business competitors. It requires transformational leadership that can encourage and facilitate innovation so that c...

Sumber: Jurnal Bisnis dan Manajemen (JBM); JBM Vol 20 (2024): Issue 3; 111-129

MODERASI LINGKUNGAN ISLAMI PADA SIKAP HEDONISME DAN KONFORMITAS TEMAN SEBAYA TERHADAP PERILAKU KONSUMTIF GENERASI ZILENIAL

Oleh: Amreni, Firda, Hamzah, Aksi, Shadriyah, Shadriyah

The Zillenial generation, born during a period of rapid technological advancement, is navigating an increasingly complex social environment where hedonism and peer conformity significantly influence their consumptive behaviors. Additionally, the Islamic environment plays a notable role in shaping th...

Sumber: Jurnal Bisnis dan Manajemen (JBM); JBM Vol 20 (2024): Issue 2; 69-77

STRATEGI PENINGKATAN KEWASPADAAN PENGGUNAAN E-WALLET: TINJAUAN TEORI PERILAKU TERENCANA

Oleh: Salim, Dhea Ramadhani, Annisya, Annisya, Pitri, Dzahwa Aura

Transaction methods are rapidly evolving, offering significant benefits and convenience to society. The transition to a cashless society is marked by the growing use of e-wallets for transactions. While e-wallets provide substantial advantages, they also come with risks, such as potential data breac...

Sumber: Jurnal Bisnis dan Manajemen (JBM); JBM Vol 20 (2024): Issue 2; 78-85