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SIKAP DAN KEPUASAN KONSUMEN RUMAH MAKAN AYAM PENYET HANG DIHI BANDAR LAMPUNG
Oleh: Bangun, Yessi Febrina Br, Indriani, Yaktiworo, Soelaiman, Achdiansyah
The aims of this research are to analyze: customer’s characteristics, attitudes and satisfactions, and its correlation on the total of monthly customers’ purchase. The research location was determined purposively. The number of interviewed respondents was 60. Data were analyzed descriptive...
Penerbit: Lampung University
SIKAP DAN KEPUASAN KONSUMEN TERHADAP KONSUMSI MAKANAN PECEL LELE DI KOTA BANDAR LAMPUNG
Oleh: Pratama, Deni Yuda, Indriani, Yaktiworo, Endaryanto, Teguh
This study aimed to investigate the consumers’ characteristics, attitudes and satisfaction toward the attributes of “pecel lele” and the level of consumer’s satisfaction on the restaurant services. This research was conducted at two restaurants, namely MP Asli Hang Dihi and Ibu Safe'i, in ...
Penerbit: Lampung University
SIKAP DAN KEPUASAN KONSUMEN TERHADAP PAKET MENU LELE TERBANG, KAITANNYA DENGAN BAURAN PEMASARAN DI RUMAH MAKAN SAMBAL LALAP BANDAR LAMPUNG
Oleh: Sulfiana, Wayan Nila, Murniati, Ktut, Indriani, Yaktiworo
This study aims to determine the consumers’ characteristics of attitude and satisfaction; in adition to its correlation with marketing mix of lele terbang package in Sambal Lalap Restaurant Bandar Lampung. Research location was determined purposively. The number of interviewed sample was 59 re...
Penerbit: Lampung University
SIKAP DAN KEPUASAN KONSUMEN TERHADAP PEMBELIAN SATE DI KOTA BANDAR LAMPUNG
Oleh: Sitorus, Lika Oniaranti, Murniati, Ktut, Rangga, Kordiyana K
The study aims to analyze consumer attitudes, consumer satisfaction and the influence of consumer attitudes and satisfaction to the purchase of satay. Data were collected in June–July 2018. The research location is determined purposively with the consideration that the LWS and HJA Restaurants were...
Penerbit: Lampung University
SIKAP DAN KEPUASAN KONSUMEN TERHADAP PRODUK MINUMAN TRADISIONAL BANDREK DI KOTA BANDAR LAMPUNG
Oleh: Marsaben, Winny Maharani, Indriani, Yaktiworo, Saleh, Yuliana
This research was conducted to identify the most satisfying atributes at Kedai Bandrek Uus and Kedai Bandrek Istimewa Enggal, Bandar Lampung City. There were many attributes of consumers consider important, among of attributes, the shop owner must be able to categories which attributes were cons...
Penerbit: Lampung University
SIKAP DAN KEPUASAN KONSUMEN TERHADAP PRODUK OTAK-OTAK IKAN TENGGIRI DI KECAMATAN KOTAAGUNG KABUPATENTANGGAMUS (Kasus pada Otak-otak ikan tenggiri Ci Awa)
Oleh: Awaliyah, Hikmah, Sayekti, Wuryaningsih Dwi, Endaryanto, Teguh
The research aims to analyze the characteristics, attitudes and satisfaction of customers on mackerel fish“otak-otak”, as well as the relationship between consumer attitudes and consumercharacteristics. This study uses a survey method. The research location was home industry Ci Awa Kotaagung Dis...
Penerbit: Lampung University
SIKAP DAN KEPUASAN KONSUMEN TERHADAP PRODUK TEMPE BERMEREK DAN TEMPE TANPA MEREK DI BANDAR LAMPUNG
Oleh: Revita, Ivo, Endaryanto, Teguh, Nurmayasari, Indah
This study aims to determine the consumer characteristics, consumer attitudes, and consumer satisfaction of branded and unbranded tempeh in Bandar Lampung. The research is conducted at Pasir Gintung Market. The research samples are 78 people chosen by nonprobability sampling. The data is analyzed by...
Penerbit: Lampung University
SIKAP DAN KEPUASAN RUMAH TANGGA KONSUMEN TEH CELUP SARIWANGI DAN SOSRO DI BANDAR LAMPUNG
Oleh: Meriza, Fitria, Lestari, Dyah Aring Hepiana, Soelaiman, Achdiansyah
This study purposed to analyze the comparison consumer’s attitudes of Sariwangi and Sosro teabag to upper and lower middle class households, and the relationship between consumer’s attitudes and satisfaction of Sariwangi and Sosro teabag to households income. This study was conducted in RT 12 S...
Penerbit: Lampung University
SIKAP DAN MOTIVASI REMAJA DALAM MENGIKUTI KESENIAN TRADISIONAL KUDA LUMPING DI PESAWARAN
Oleh: Gelsi Oktasia, Suri, Hasyim, Adelina, Nurmalisa, Yunisca
This research aims to explain and describe the attitude and adolescent motivation in following traditional artistry of kuda lumping in Pesawaran. The problem of this research is how the attitude and adolescent motivation in following traditional artistry of kuda lumping in Pesawaran. The method of t...
Penerbit: FKIP Universitas Lampung
SIKAP DAN PENGAMBILAN KEPUTUSAN KONSUMEN DALAM MEMBELI AYAM POTONG DI KOTA BANDAR LAMPUNG
Oleh: Sianturi, Wulan Juwita, Hasyim, Ali Ibrahim, Situmorang, Suriaty
The objectives of this research were to analyze: consumer attitudes, the stages of the purchase decision making, and the factors that affected the purchase decisions of chicken meat in Bandar Lampung City. This research was conducted at three traditional markets in Bandar Lampung City, namely Tugu...
Penerbit: Lampung University
SIKAP DAN PENGAMBILAN KEPUTUSAN KONSUMEN DALAM MEMBELI BUAH JERUK LOKAL DAN JERUK IMPOR DI BANDAR LAMPUNG
Oleh: Rajagukguk, Mellyssa Jumiana, Sayekti, Wuryaningsih Dwi, Situmorang, Suriaty
This research aimed to determine the consumer attitude towards a decision to buy local and imported oranges, the purchase pattern of consumer towards local and imported oranges, and the factors that influence the purchased amount of oranges in Bandar Lampung. The research was conducted on purpose in...
Penerbit: Lampung University
SIKAP DAN PENGAMBILAN KEPUTUSANPEMBELIAN SAYURAN ORGANIK OLEH KONSUMEN DI KOTA BANDAR LAMPUNG
Oleh: Anggiasari, Ni Made, Indriani, Yaktiworo, Endaryanto, Teguh
This study aims to determine the characteristics of consumers, their attitudes, the stages of the purchasing decision, and the factors that influence the purchase of organic vegetables at Chandra Supermarket in Bandar Lampung City. The research was conducted purposively in Chandra Supermarket of B...
Penerbit: Lampung University
SIKAP DAN PERMINTAAN KONSUMEN DALAM MENGONSUMSI KOPI (KASUS PADA NELAYAN DI KECAMATAN TELUK BETUNG TIMUR KOTA BANDAR LAMPUNG)
Oleh: Rahmawati, Renni Dwi, Endaryanto, Teguh, Kasymir, Eka
Coffee contains caffeine, which is often consumed by fishermen as their choice when working at night. This research aims to study fishermen's attitude toward consuming coffee and the factors that influence fishermen's demand for coffee in Teluk Betung Timur Sub-district. This research used a surve...
Penerbit: Lampung University
SIKAP DAN PERMINTAAN KONSUMEN RUMAH TANGGA TERHADAP DAGING AYAM RAS SEGAR DAN DAGING AYAM RAS BEKU DI KOTA BANDAR LAMPUNG
Oleh: Sari, Mutiara Fadhila, Lestari, Dyah Aring Hepiana, Adawiyah, Rabiatul
Along with the development of science and technology, broilers are not only sold in fresh but also in frozen condition. This study aims to determine consumers’ attitudes and the factors that influence their demand of fresh broilers and frozen broilers in Bandar Lampung City. This research was ...
Penerbit: Lampung University
SIKAP DAN POLA PEMBELIAN BUMBU INSTAN KEMASAN OLEH KONSUMEN RUMAH TANGGA DI BANDAR LAMPUNG
Oleh: Juwita, Aria, Sayekti, Wuryaningsih Dwi, Indriani, Yaktiworo
The purpose of this research were to determine the household consumer attitudes, purchasing patterns, and the dominant affecting factor of the instant seasoning purchase. This research was conducted in sub-district of Kemiling and Rajabasa of Bandar Lampung City. The number of 67 households was draw...
Penerbit: Lampung University