Penerbit: Department of Agribusiness, Faculty of Agriculture, University of Lampung
P-ISSN: 23377070
E-ISSN: 26204177
DOI: https://doi.org/10.23960/jiia.v13i1.9619
Fakultas Pertanian Umum Arsitektur
Artikel (954)
Cover JIIA Vol. 8 No. 4, November 2020
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science; Vol. 8 No. 4 (2020) | 2020
NILAI TAMBAH DAN STRATEGI PENGEMBANGAN DI AGROINDUSTRI TEPUNG TAPIOKA X DI KECAMATAN KALIREJO KABUPATEN LAMPUNG TENGAH
The purposes of this research are to analyze the added value of tapioca flour, identifying the internal and external environment, and formulate development strategies of tapioca flour agroindustry X in Kalirejo Sub- District. The research method is a case study and data used are primary and secondar...
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science; Vol. 8 No. 4 (2020); 718-724 | 2020
SIKAP DAN KEPUASAN KONSUMEN RUMAH MAKAN “XXX” LAMONGAN DI BANDAR LAMPUNG
This study aims to explore the consumers’ attitudes and satisfaction toward restaurant. This research is conducted at "XXX" Lamongan Restaurant in Bandar Lampung. Data collection was carried out in January-February 2019 by the case study method employing the number of respondents of 60 people who ...
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science; Vol. 8 No. 4 (2020); 712-717 | 2020
PERILAKU KONSUMEN DALAM PEMBELIAN BERAS SIGER DI KELOMPOK WANITA TANI MELATI PEKON MARGOSARI KECAMATAN PAGELARAN UTARA
This study aims at analyzing consumers attitudes towards attributes of Siger Rice, consumer decisionmaking processes in the purchase of Siger Rice and dominant factors that influence the decision inpurchasing Siger Rice. Data collection was conducted from January to April 2019. The sampling techniqu...
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science; Vol. 8 No. 4 (2020); 704-711 | 2020
BAURAN PEMASARAN DAN STRATEGI PENGEMBANGAN AGROINDUSTRI TAHU DI KOTA BANDAR LAMPUNG
This research aims to analyze marketing mix, the internal and external environment, and development strategy of tofu agroindustry in Bandar Lampung City. This research uses a survey method. Respondents were owner, employee, consumers, and government which is taken purposively.  Technique sampling f...
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science; Vol. 8 No. 4 (2020); 696-703 | 2020
PENGARUH BAURAN PEMASARAN TERHADAP LOYALITAS KONSUMEN BUAH MELON GOLDEN (Cucumis Melo L) di PT. MEKAR UNGGUL SARI, BOGOR, JAWA BARAT
The purpose of this study was to analyze the marketing mix, the level of consumer loyalty to the consumption of melon fruit and the effects of the marketing mix on the loyalty of melon consumers at PT. Mekar UnggulSari, Bogor, West Java. Data were collected in September until November 2018. The rese...
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science; Vol. 8 No. 4 (2020); 689-695 | 2020
KETAHANAN PANGAN RUMAH TANGGA NELAYAN TRADISIONAL DI KELURAHAN PASARMADANG KECAMATAN KOTAAGUNG KABUPATEN TANGGAMUS
This study aims to analyze the level of food security, factors that influence the level of food security and efforts to improve food security of fisherman households. This research is a survey conducted in coastal area Pasarmadang Village, Kotaagung Subdistrict, Tanggamus District. Respondents were ...
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science; Vol. 8 No. 4 (2020); 681-688 | 2020
KETAHANAN PANGAN RUMAH TANGGA PETANI ANGGOTA LUMBUNG DI KECAMATAN GADING REJO, KABUPATEN PRINGSEWU
This study aims to analyze food security level, the factors affecting food security, and the efforts to increase food security of farmer household of granary member. The location of this study is chosen purposively as consideration that the group of granaries received the granary development program...
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science; Vol. 8 No. 4 (2020); 673-680 | 2020
ANALISIS PENDAPATAN DAN TINGKAT KESEJAHTERAAN RUMAH TANGGA PETANI SAYURAN DI KECAMATAN GISTING KABUPATEN TANGGAMUS
This study aims to analyze farming income, household income, and welfare level of vegetable farmer households. This research was conducted in Gisting Subdistrict, Tanggamus Regency. This research was conducted in Januari 2017 until Januari 2018 using a survey method. The results showed that cropping...
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science; Vol. 8 No. 4 (2020); 665-672 | 2020
ANALISIS DAMPAK EKONOMI KEGIATAN WISATA YOUTH CAMP DI TAMAN HUTAN RAYA WAN ABDUL RACHMAN (TAHURA WAR)
The main purposes of this research is to find out the characteristic of visitors, local workforces and business owners, the factors that affect the frequency of tourist visits, and to analyze the economic impact caused by the Youth Camp tourism activities. The location for the research is intentiona...
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science; Vol. 8 No. 4 (2020); 657-664 | 2020