Penerbit: Department of Agribusiness, Faculty of Agriculture, University of Lampung
P-ISSN: 23377070
E-ISSN: 26204177
DOI: https://doi.org/10.23960/jiia.v13i1.9619
Fakultas Pertanian Umum Arsitektur
Artikel (52)
PEMASARAN KERIPIK PISANG KHARISMA PADA MASA PANDEMIK DI BANDAR LAMPUNG
Kasihati, Endang, Kasymir, Eka, Indriani, Yaktiworo
This study aimed to analyze the strengths and weaknesses of banana chips marketing in the pandemics period at Kharisma banana chips agroindustry in Bandar Lampung City. This research involved 5 respondents, namely 1 owner, 2 employees, and 2 consumers.  The research data was collected in January 20...
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science; Vol. 11 No. 1 (2023); 41-47 | 2023
SIKAP DAN KEPUASAN KONSUMEN KOPI BUBUK GUNUNG SEKINCAU DI KECAMATAN SEKINCAU KABUPATEN LAMPUNG BARAT
Oktaviana, Tifany, Haryono, Dwi, Rufaidah, Erlina
This study aims to analyze consumer characteristics, consumer attitudes, and levels of consumer satisfaction on Gunung Sekincau ground coffee products. This study used a survey method through a qualitative descriptive approach with 50 samples. The analytical method uses the Fishbein Multi-attribute ...
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science; Vol. 11 No. 1 (2023); 9-15 | 2023